性别平等

Woman soccer player
Gender equality Icon
皇冠手机app渴望为所有人建立一个更美好的世界——无论是在宝洁内部还是外部。一个没有性别偏见、所有人都有平等的发言权和话语权的世界。一个人人拥抱平等的世界。有了这样一个世界,经济将稳步增长,社区将更加健全,企业将更加繁荣,世界将变得更加美好。"}},{"type":"videoYouTube","props":{"entryId":"2jasszRsPvv1VDO9UGk69O","url":"http://v.qq.com/x/page/j3244hu9o6f.html","thumbnail":{"props":{"entryId":"15qJVQcA4Cv37JXRsExKlV","url":"//images.ctfassets.net/wul6e2smi4bn/3IBlZw3tDVwI2I6IoHZEJM/9ae0c0e501c439a3eb716b34dd219c32/image__1_.png","alternativeText":"Watch video: &G Choose Equal | Gender Equality","width":650,"height":341}},"thumbnailMobile":null,"customPlayIcon":null,"image":null,"externalLink":null}},{"type":"formattedText","props":{"entryId":"7iLEmPqkBoHLIFJunyL39M","text":"在宝洁,皇冠手机app专注于三个能够发挥皇冠手机app最大影响力的领域。首先,皇冠手机app利用在广告和媒体领域的强大话语权解决性别偏见问题。皇冠手机app还通过企业和品牌项目以及政策宣传,消除女童接受教育、妇女获得经济机会的障碍。皇冠手机app将在宝洁内部创造一个包容的、性别平等的环境,同时在全球各地的工作场所倡导性别平等和交叉性平等,使每个人都能充分发挥自己的潜力。在每一个相关领域,皇冠手机app都与高度关注性别平等且与皇冠手机app践行同等承诺的组织开展合作,以整合资源、人才和技能,产生更大的影响。"}}],"mobileContent":{}}'>

#WeSeeEqual(拥抱平等)

皇冠手机app渴望为所有人建立一个更美好的世界——无论是在宝洁内部还是外部。一个没有性别偏见、所有人都有平等的发言权和话语权的世界。一个人人拥抱平等的世界。有了这样一个世界,经济将稳步增长,社区将更加健全,企业将更加繁荣,世界将变得更加美好。

在宝洁,皇冠手机app专注于三个能够发挥皇冠手机app最大影响力的领域。首先,皇冠手机app利用在广告和媒体领域的强大话语权解决性别偏见问题。皇冠手机app还通过企业和品牌项目以及政策宣传,消除女童接受教育、妇女获得经济机会的障碍。皇冠手机app将在宝洁内部创造一个包容的、性别平等的环境,同时在全球各地的工作场所倡导性别平等和交叉性平等,使每个人都能充分发挥自己的潜力。在每一个相关领域,皇冠手机app都与高度关注性别平等且与皇冠手机app践行同等承诺的组织开展合作,以整合资源、人才和技能,产生更大的影响。

皇冠手机app专注于三个能够发挥皇冠手机app独一无二影响力的领域。点击跳转到每个部分并了解更多信息。

A couple on a couch watching women's soccer game on TV

广告与媒体

美国广告主协会 (Association of National Advertisers) #SeeHer 研究显示,40% 的女性认为她们的形象因某种形式的刻板成见、物化或贬低而被误解。作为世界上最大的广告商之一,皇冠手机app利用自身强大的话语权来帮助打破偏见,推动变革。

皇冠手机app业界领先的洗涤系列产品开始尝试改变这一性别偏见。自活动推广以来,认为“家务是女人的工作”的印度男性比例从 79% 下降至 52%。","url":"http://v.qq.com/x/page/g3005rfvwra.html","thumbnail":{"props":{"entryId":"4uXCZiEVRlowB2pUCWJVJc","url":"//images.ctfassets.net/wul6e2smi4bn/4M49zxoX7uHLvfJbCPGjrF/3c1496108423521183681523de93e2c8/image.png","alternativeText":"Watch video: Ariel – #ShareTheLoad","width":544,"height":306}},"thumbnailMobile":null,"customPlayIcon":null,"image":null,"externalLink":null}},{"type":"videoYouTube","props":{"entryId":"2p4aw5ZRp9AA5JId2tUw9k","headline":"Fairy #MakeItFair(使之公平)","text":"在英国,仍有 70% 的女性承担所有的家务。因此,Fairy 决定将“y”从他们的 logo 中移除,以提醒每个家庭成员尽到自己的义务,并承诺 #MakeItFair。 ","url":"http://v.qq.com/x/page/g3005t9hndm.html","thumbnail":{"props":{"entryId":"6ASv1sX05YjxuL6HRDzpNG","url":"//images.ctfassets.net/wul6e2smi4bn/1ZNYgCbW2kKAeQb71tjxDt/91a87d6b1b28d2cd41aea460b8f7e16e/make-it-fair.jpg","alternativeText":"Watch video: Fairy UK Asks: \"Is housework shared fairly in your home?\"","width":544,"height":306}},"thumbnailMobile":null,"customPlayIcon":null,"image":null,"externalLink":null}}],"mobileContent":{}}'>
皇冠手机app业界领先的洗涤系列产品开始尝试改变这一性别偏见。自活动推广以来,认为“家务是女人的工作”的印度男性比例从 79% 下降至 52%。","url":"http://v.qq.com/x/page/g3005rfvwra.html","thumbnail":{"props":{"entryId":"4uXCZiEVRlowB2pUCWJVJc","url":"//images.ctfassets.net/wul6e2smi4bn/4M49zxoX7uHLvfJbCPGjrF/3c1496108423521183681523de93e2c8/image.png","alternativeText":"Watch video: Ariel – #ShareTheLoad","width":544,"height":306}},"thumbnailMobile":null,"customPlayIcon":null,"image":null,"externalLink":null,"content":{},"mobileContent":{}}'>
皇冠手机app的世界更强大。通过皇冠手机app的企业和品牌影响计划,皇冠手机app将推动实现性别平等。"}},{"type":"imageList","props":{"entryId":"6N6JXuE7R6T8hxCXykLNu2","startTabFromFirstVisible":false},"children":[{"type":"image","props":{"entryId":"1zhmgCdQ7TbDCoUE2TSfmN","headline":"护舒宝 帮助女孩留在学校","url":"//images.ctfassets.net/wul6e2smi4bn/1MGyh0yTD9X2vwqLvOxgsR/e6559d314def8da264800a153b03a859/DSC_0433.JPG__1_.png","alternativeText":"Female child in classroom","text":"世界各地总有一些女孩因为经期而无法到校上课。护舒宝通过开展青春期自信心教育,以及提供经期产品来改变这一现状。仅在过去两年中,护舒宝就捐赠了 5000 多万件产品,帮助女孩留在学校并保持自信。","width":300,"height":300}},{"type":"image","props":{"entryId":"DmUF8cHiOFLeZGPBKEPss","headline":"让贫困儿童接受教育","url":"//images.ctfassets.net/wul6e2smi4bn/4Rgn7M4nrkVN4UqhJfOcZy/9687429e48be848789225d1c207d91dd/photo-gender-equality-education-access.jpg.png","alternativeText":"Female child writing in classroom","text":"宝洁印度公司通过其 Shiksha 计划为女孩们提供了受教育的机会,使她们的阅读和写作能力从 20% 提高到 70%。","width":300,"height":300}},{"type":"image","props":{"entryId":"1oc139KmPpai4FEL4KGDnS","headline":"赋权女性掌管的企业","url":"//images.ctfassets.net/wul6e2smi4bn/6xVazDwIaccsbgGZvMlgTy/6f0480c7b345da2e733405f279bb68fc/Empowering_Women.jpg__1_.png","alternativeText":"Empowering Women-Owned Businesses","text":"宝洁已将女性经济赋权列为优先事项,并在全球女性掌管的企业中投入了超过 11 亿美元,而且与国际女性企业联盟 (WEConnect International)、美国全国妇女商业企业协会 (the Women’s Business Enterprise National Council) 和联合国妇女署 (UN Women) 在 14 个国家开展合作,为女性企业家提供培训。","width":300,"height":300}}]}],"mobileContent":{}}'>
Female interested in rocket and robot technology

教育与经济机会

每一个女孩都有受教育的权利。每一位女性都有充分发挥自己潜能的权利。经济平等只会使皇冠手机app的世界更强大。通过皇冠手机app的企业和品牌影响计划,皇冠手机app将推动实现性别平等。

护舒宝 帮助女孩留在学校

Female child in classroom

世界各地总有一些女孩因为经期而无法到校上课。护舒宝通过开展青春期自信心教育,以及提供经期产品来改变这一现状。仅在过去两年中,护舒宝就捐赠了 5000 多万件产品,帮助女孩留在学校并保持自信。

皇冠手机app致力于创造一种人人平等并能充分发挥所有人潜力的文化。正因如此,在公司所有部门实现 50/50 的男女员工比例是皇冠手机app的首要任务。 "}},{"type":"imageList","props":{"entryId":"4dSO3ZJmzhg6BR6Y7918Ob","startTabFromFirstVisible":false},"children":[{"type":"image","props":{"entryId":"7l0ak1WB2uxjdibDrF6iVO","headline":"打破职场谬论","url":"//images.ctfassets.net/wul6e2smi4bn/4liChsuUb9w9X4MrrN82i2/934190bad7d80d54d945f8e013731105/p_15.jpg","alternativeText":"Busting Workplace Myths","text":"自 2018 年世界经济论坛年会以来,宝洁的“谬论与现实”展览揭露了阻碍女性在职场获得平等话语权和晋升机会的谬论。 ","width":342,"height":342}},{"type":"image","props":{"entryId":"6xOTHqRjUjzkEAMKdGy2c4","headline":"平等的父母权益","url":"//images.ctfassets.net/wul6e2smi4bn/1XRV20AGZHDr3WmxFWojxc/c63e992239721d83dfff97d7865bd947/pg-mother-with-child.jpg","alternativeText":"Parents with child","text":"皇冠手机app在欧洲实行了新的育儿假政策 #ShareTheCare,这使父亲们自孩子出生或收养后的前 18 周内平均有 8 周的带薪假期。 ","width":600,"height":600}},{"type":"image","props":{"entryId":"1K0xDK0YTIQ2EhEJ58VF7G","headline":"职场女性","url":"//images.ctfassets.net/wul6e2smi4bn/6hQm5qi9Iy1eu4gxaN6KbF/82b6abae9df50a50c6d8372f85313e69/pg-female-working.jpg","alternativeText":"Women working in office","text":"作为 LeanIn.org 的创始合伙人,皇冠手机app在世界各地举办“Lean In Circles”活动。到目前为止,已有超过 4000 名女性参与了点对点支持,以应对商业和职业挑战。","width":600,"height":600}},{"type":"image","props":{"entryId":"6vcFcYOsHfRzpfb2AkuOvT","headline":"男性倡导者","url":"//images.ctfassets.net/wul6e2smi4bn/51rXgfhu9jqxCwX65iqe8m/e0fc9d947e20e48fe730e0176f5bcd3f/pg-gender-equality.jpg","alternativeText":"Male advocates","text":"皇冠手机app与 Catalyst 联合开展“男性倡导真正变革 (MARC™, Men Advocating Real Change)”活动,动员男性全身心地投入实现性别平等的活动中来。","width":600,"height":600}},{"type":"image","props":{"entryId":"5FfjdM23AhLDg3XRoAhbgo","headline":"女性领导制造业","url":"//images.ctfassets.net/wul6e2smi4bn/1j028jvQYoJMUyWslHah69/52770a636545335f2538936289060e6d/pg-female-bussiness.jpg","alternativeText":"Woman leading a meeting","text":"曼谷是一个传统上男性占主导地位的地区,而让皇冠手机app引以为荣的是,皇冠手机app曼谷工厂的领导团队中有 70% 是女性,其中 50% 是在职妈妈。这一成功在很大程度上归功于皇冠手机app推行的平等父母权益政策和包容性文化。","width":600,"height":600}},{"type":"image","props":{"entryId":"2wF5Qwg0qGvIFXKf8nxKrf","headline":"未来的女性领导者","url":"//images.ctfassets.net/wul6e2smi4bn/390vUMWwUbXmfMekKX9N6G/19e48aecd3bffd6baf82fd81c8bc3c7a/p18.jpg","alternativeText":"Future Female Leaders","text":"作为 Leading Executives Advancing Diversity (LEAD) Network 的基金会合作伙伴,皇冠手机app与其他企业联合起来,通过教育、领导和业务开发等方式,积极吸引、留住和培养欧洲零售和消费品行业的女性。在 2017 年的 LEAD network 年度大会上,皇冠手机app被公认为欧洲快速消费品 (CPG) 制造商中女性高管占比最高的企业。","width":1102,"height":1100}}]}],"mobileContent":{}}'>
The woman and the man present the presentation


在宝洁内部及外部创造包容性环境

皇冠手机app致力于创造一种人人平等并能充分发挥所有人潜力的文化。正因如此,在公司所有部门实现 50/50 的男女员工比例是皇冠手机app的首要任务。

皇冠手机app在欧洲实行了新的育儿假政策 #ShareTheCare,这使父亲们自孩子出生或收养后的前 18 周内平均有 8 周的带薪假期。 ","width":600,"height":600}},{"type":"image","props":{"entryId":"1K0xDK0YTIQ2EhEJ58VF7G","headline":"职场女性","url":"//images.ctfassets.net/wul6e2smi4bn/6hQm5qi9Iy1eu4gxaN6KbF/82b6abae9df50a50c6d8372f85313e69/pg-female-working.jpg","alternativeText":"Women working in office","text":"作为 LeanIn.org 的创始合伙人,皇冠手机app在世界各地举办“Lean In Circles”活动。到目前为止,已有超过 4000 名女性参与了点对点支持,以应对商业和职业挑战。","width":600,"height":600}},{"type":"image","props":{"entryId":"6vcFcYOsHfRzpfb2AkuOvT","headline":"男性倡导者","url":"//images.ctfassets.net/wul6e2smi4bn/51rXgfhu9jqxCwX65iqe8m/e0fc9d947e20e48fe730e0176f5bcd3f/pg-gender-equality.jpg","alternativeText":"Male advocates","text":"皇冠手机app与 Catalyst 联合开展“男性倡导真正变革 (MARC™, Men Advocating Real Change)”活动,动员男性全身心地投入实现性别平等的活动中来。","width":600,"height":600}},{"type":"image","props":{"entryId":"5FfjdM23AhLDg3XRoAhbgo","headline":"女性领导制造业","url":"//images.ctfassets.net/wul6e2smi4bn/1j028jvQYoJMUyWslHah69/52770a636545335f2538936289060e6d/pg-female-bussiness.jpg","alternativeText":"Woman leading a meeting","text":"曼谷是一个传统上男性占主导地位的地区,而让皇冠手机app引以为荣的是,皇冠手机app曼谷工厂的领导团队中有 70% 是女性,其中 50% 是在职妈妈。这一成功在很大程度上归功于皇冠手机app推行的平等父母权益政策和包容性文化。","width":600,"height":600}},{"type":"image","props":{"entryId":"2wF5Qwg0qGvIFXKf8nxKrf","headline":"未来的女性领导者","url":"//images.ctfassets.net/wul6e2smi4bn/390vUMWwUbXmfMekKX9N6G/19e48aecd3bffd6baf82fd81c8bc3c7a/p18.jpg","alternativeText":"Future Female Leaders","text":"作为 Leading Executives Advancing Diversity (LEAD) Network 的基金会合作伙伴,皇冠手机app与其他企业联合起来,通过教育、领导和业务开发等方式,积极吸引、留住和培养欧洲零售和消费品行业的女性。在 2017 年的 LEAD network 年度大会上,皇冠手机app被公认为欧洲快速消费品 (CPG) 制造商中女性高管占比最高的企业。","width":1102,"height":1100}}],"mobileContent":{}}'>

打破职场谬论

Busting Workplace Myths

自 2018 年世界经济论坛年会以来,宝洁的“谬论与现实”展览揭露了阻碍女性在职场获得平等话语权和晋升机会的谬论。

皇冠手机app的合作伙伴

每一天,皇冠手机app都在为创造一个平等的世界而努力,但只靠皇冠手机app自身的力量远远不够。为了增强和扩大影响力,皇冠手机app与那些和皇冠手机app践行相同性别平等承诺的组织进行合作。

  • Lean In
  • Catalyst CEO Champions For Change
  • UN Women
  • Women in the World
  • WASH United
  • Save the Children
  • #SeeHer
  • Global Citizen
  • Seneca Women
  • CARE
  • Sesame Workshop
  • World Vision
  • Network of Executive Women
  • Women’s Business Enterprise National Council
  • WEConnect International
  • LEAD Network
  • Geena Davis Institute on Gender in Media
  • Hello Sunshine Official
  • Together Live
  • Together Live
  • Women deliver
  • Vital voices
  • Women's forum
  • Makers - women's movement
皇冠手机app也一直在开展其他领域的相关工作。了解皇冠手机app为性别平等所做的努力,或查看皇冠手机app合作伙伴的完整名单,请下载皇冠手机app的《2021 年企业公民责任报告》。"}}],"mobileContent":{}}'>

等一等,还有更多精彩内容

皇冠手机app也一直在开展其他领域的相关工作。了解皇冠手机app为性别平等所做的努力,或查看皇冠手机app合作伙伴的完整名单,请下载皇冠手机app的《2021 年企业公民责任报告》。